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4 Ways to Turn Customer Complaints Into Customer Wins

4 Ways to Turn Customer Complaints Into Customer Wins!

By David Trott | 29th August 2016

Nobody likes getting complaints from customers. Especially when they’re aired on a public forum, like your social media accounts. And if there’s one thing that you can expect to receive on your business social media accounts, it’s complaints. Not all of them will be genuine, or even true, but when they happen you need to… Read more about 4 Ways to Turn Customer Complaints Into Customer Wins!

How to avoid Facebook's Clickbait Filter

How to avoid Facebook’s Clickbait Filter

By David Trott | 28th August 2016

Let’s start with a harsh truth. If your headline makes promises that your content doesn’t deliver, it’s clickbait. If you’re chasing clicks through to your site at any cost, then you’ll have felt tempted to copy some of the most successful traffic driving headlines. But this comes at a price – and Facebook are clamping… Read more about How to avoid Facebook’s Clickbait Filter

Why You Need Facebook Instant Articles In Your Business

Why You NEED Facebook Instant Articles in your Business!

By David Trott | 27th August 2016

When Facebook introduced their new Instant Articles feature, it was sold as a response to poor mobile loading times. And yes, slow page load is a problem – for content producers as well as Facebook. We know, for example, that for every extra second a page takes to load, you lose half of your viewers.… Read more about Why You NEED Facebook Instant Articles in your Business!

5 Absolute Blog Essentials (that your blog MUST have)

5 Absolute Blog Essentials (That Your Blog MUST Have)

By David Trott | 26th August 2016

Write blogs? Then make sure you’re including all five of these essential items in every post! (Found it useful? Let us know!) 1. Advice your customers can use There’s a golden rule in blogging: if it doesn’t give anything of value to the reader, don’t bother posting it. The whole premise of inbound marketing is… Read more about 5 Absolute Blog Essentials (That Your Blog MUST Have)

WhatsApp Marketing: Two Things ALL Marketers Must Start Doing NOW

By David Trott | 25th August 2016

It’s no secret that WhatsApp have been preparing the way to seriously monetise their platform, ever since they scrapped the user charge. Many businesses have been working hard to find ways to incorporate WhatsApp into their digital marketing strategy – as this Inc. article shows. Today’s announcement – that they will start sharing user data with… Read more about WhatsApp Marketing: Two Things ALL Marketers Must Start Doing NOW

Should I Switch to an Instagram Business Profile

Should I switch to the Instagram Business Profile?

By David Trott | 24th August 2016

Instagram started rolling out the ability to switch to an Instagram Business Profile two months ago, and in typical Facebook fashion, have been rolling the ability out to users gradually. At this stage, not everyone is eligible to switch to a Business profile, though they will be given this option in due course. There’s something quite… Read more about Should I switch to the Instagram Business Profile?

How to Run the Perfect Facebook Competition - in 7 Steps

How to Run the Perfect Facebook Competition – in 7 Steps

By David Trott | 22nd August 2016

We covered the rules about running Facebook Competitions in our last blog post. Now here’s how to make them brilliant – in 7 easy steps. 1. Plan your Competition with your marketing team Getting wider reach on Facebook is great, but it’s even better when it’s aligned with your marketing objectives too. Don’t just chase… Read more about How to Run the Perfect Facebook Competition – in 7 Steps

How To Run Facebook Competitions Without Getting Banned

How to Run Facebook Competitions Without Getting Banned

By David Trott | 21st August 2016

Facebook are fiercely protective of their user experience. And they’ve come to the conclusion that sometimes, when businesses run competitions on their Pages, it can affect users’ enjoyment of their time on Facebook. So. Here’s the cold, hard, fact: running the wrong sort of competition on your Facebook page can get you banned. Unless you… Read more about How to Run Facebook Competitions Without Getting Banned

7 Ways To Reuse Your Facebook Live Videos

7 Ways To Reuse Your Facebook Live Videos

By David Trott | 20th August 2016

Posted some Facebook Live videos? Want some creative ways to reuse the videos in your marketing? Then READ ON… 1. Download Your Live Video Don’t know how? Follow THIS guide. 2. Upload to other video sites Once you’ve got your .mp4 file from Facebook, upload it to other video sites, like YouTube or Vimeo. When you… Read more about 7 Ways To Reuse Your Facebook Live Videos